By Shannon Meddings, Style Machine
For the past 13 years leading Australian retailer Witchery have collaborated with an iconic designer to design a White Shirt for the Ovarian Cancer Research Foundation (OCRF) and this year not only have they partnered with iconic Australian designer Tony Maticevski to create the shirt, but they have hugely loved Australian comedian Celeste Barber as the official ambassador.
Celeste says “I was incredibly shocked to learn that invasive surgery is currently the only way to detect and accurately diagnose ovarian cancer. Vital research is needed to find a non-invasive, early detection alternative, that is readily available to all women”.
Celeste is known to her 7.7 million Instagram followers as someone who encourages women to find self-love and respect their bodies in their natural form.
Celeste also says “I am wearing this year’s shirt to show my dedication to the countless victims of this insidious disease, I am proud of women all over the country for also showing their support.
With 100% of gross proceeds going to the OCRF, Witchery is one of the only retailers in the country to show such support. Designed by iconic Tony Maticevski, known for his exquisite tailoring, the shirt features strong shoulder detailing, ribboning from the neck into the sleeve cuff and tapering into the waist and onto the hips. It won’t last long!
The 2021 Witchery White Shirt will be available to shop online via www.witchery.com.au and instore throughout Australia and New Zealand from Monday the 12th of April 2021. Witchery White Shirt Day and World Ovarian Cancer Day is Saturday the 8th of May 2021, marking the conclusion of this important and key Australian campaign.
Want more? Click here for a behind the scenes look at our Australia Edition fashion shoot.